The European Paper Bag Day celebrates its third birthday on 18th October 2020.
Due to this special occasion, the brand new video campaign “Reliable shopping companion” has been promoted out in the social media channels.
The annual action day aims to raise awareness among consumers about paper carrier bags as sustainable and efficient packaging that contributes to fighting climate change and environmental pollution.
With the video series, the platform “The Paper Bag” wants to educate consumers that paper carrier bags can be used several times and for different occasions.
You can find the full video series below.